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Public Relations, Social Media

This Week’s PR News

This week’s public relations articles worth reading. Enjoy!

Is McDonald’s The Dr. Evil of the Blogging World   – McD’s not-so-ethical approach to build a community of bloggers

Why You Need To Protect Your Clients with a Social Media #Crisis Plan  – This is a lesson that has been learned the hard way for many brands on Twitter, which can be both harmful and helpful during a PR crisis.

Say What? PR Slang, Defined.  – I’ll definitely be brushing up on these before I begin my internship.  Some of this “jargon” seems so obviously to me, though!

Adapt or Vanish: Five Ways to Integrate PR and Social Media  –  A presentation on various social tools that can be used to supplement public relations.

My favorite website for staying up-to-date on PR news, events, campaigns and more is AllTop.

About Amanda Smith

Amanda Smith is a public relations student at S.I. Newhouse School of Public Communications at Syracuse University. Amanda is currently the V.P. of Public Relations on the Panhellenic Council executive board. She is also involved with PRSSA and Hill Communications, a student-run public relations firm.


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