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Make New Friends, But Keep the Old: Building Valuable Media Relationships For public relations professionals, networking is a part of life. Being curious about the world, meeting new people and asking questions is like brushing our teeth: it just seems so obvious, right? Sometimes, it’s so second-nature that we forget if we actually did it … Continue reading
Connectors in PR, Because We All Have that Friend who Seemingly Knows EVERYONE I recently started reading Malcolm Gladwell’s The Tipping Point which is about how little things can make a big difference. One of those “things” is the person in your life who is a connector. A connector, explains Gladwell, is the person who knows everyone. They … Continue reading
The Key Insights from the Newhouse Public Relations Benchmark Trip to New York City Each semester, S.I. Newhouse School of Public Communications takes a group of PR seniors to NYC to visit various agencies, thanks to the generous contribution of a benefactor. I had the privilege of meeting several established NYC public relations professionals who armed my … Continue reading
The new trend in hiring and recruiting: requesting social media passwords. It seems there’s a new trend in the job hunting world. Or maybe it is all a nasty rumor. (Recent news articles have me thinking otherwise.) After a recent conversation with peers, I decided to further investigate the issue of social media in the … Continue reading
Create the life you want through goal setting I am just returning from a Panhellenic Council leadership retreat in Utica, NY. So, it seems appropriate to post something about what I learned there! Evaluating success is so important. In order to evaluate our success, though, we must first set obtainable goals and objectives to strive towards … Continue reading
In a recent post on OnlineColleges.net I came across this inforgraphic about the value of paid and unpaid internships. Although there are instances in which interns are “abused” (in the sense that they end up doing someone’s busy work) I truly believe internships are worthwhile for college students looking to gain experience in their field of … Continue reading
The Outlook for PR Careers in 2012 and Beyond At my main desk job, I often strike up conversations with the parents who are visiting or moving their students out of the dorms. Many of them are successful Syracuse alumni. One woman was asking about my career aspirations. I responded honestly and said that I still had … Continue reading
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